![]() ![]() Make it worthwhile for the recipient/s to open, click and respond to your email. Remind the other person why you are contacting them or how they know you. Use the below five-step process for writing a follow up email. Once you have considered the above, it is time to write your email. Ask yourself key questions such as ‘what is in it for them?’ and ‘Do I have a reason to send a followup email?’ Think about the tone you should use which is dependent on your goal and the situation. Rule two: Put yourself in the recipient’s shoes.Set a goal that is unique to you and the situation. Rule one: Decide what you want to achieve.There is a method that sets your emails apart.įor follow-up success, you need concrete rules to produce your email masterpiece. Writing follow up emails is a refined art. One, they are sent in a sequence as part of a campaign. All recurring follow up emails have two things in common. Sending a sequence of emails for a lead nurturing campaign is an example of a recurring follow up email. The result? An ultra-responsive customer who experiences the most satisfaction from your product/service. Separating prospects that ‘need’ your product or service from prospects that do not. This is a chain of emails, each one designed to guide every prospect through your sales process. The answer could be from a lead nurturing campaign. What happens between the two ends of your sale funnel? How do potential prospects become committed customers? At the other end of your sales funnel you have enthusiastic customers, committed to the sale. Prospects who are not sure what you do, what you can offer and if they ‘need’ your product/service. At one end of the funnel, you have your prospects. Let us dive into another scenario for more clarity of what recurring follow up emails are. Recurring follow up emails are sent as a result of a campaign, following a process. Two, they are single-use emails used to capture attention in a one case situation. One, they are sent in response to an action. These instances, where follow up emails are necessary, have two things in common. Sending a follow up email after an interview is an example of when a professional follow up email is needed. You want to say thank you for the interviewers time and for reviewing your application. ![]() You want to stand out from the rest of the candidates. To illustrate this, consider the following scenario.Īfter a nervous interview pitch, you sit, sweaty-palmed, deciding whether you should get in touch. Professional follow up emails are single-use emails sent in response to an action. Let’s have a look at these two grouped types of follow up emails in more detail. Group two represents your recurring follow up emails. Group one represents your professional follow up emails. We have divided follow up emails into two groups. How you can use Process Street to help your email campaign.Why do you need to write follow up emails?.We provide email templates to help you get started and processes for follow up email campaigns. In this Process Street article, we will look at the basics of follow up emails. How do you make sure your emails are noticed and stand out from this crowd? The answer, by sending follow up emails. The good news is that you have a fantastic method to communicate with your customers.īusiness and consumer emails sent and received per day will exceed 293 billion in 2019, which is forecast to grow to over 347 billion in 2023.Įmail after email multiplied into the billions loses your line of communication to the spam folder. That is almost half the worlds population on email.įrom this statistic, Process Street gives to you both good news and bad news. A good rule of thumb is to wait a minimum of two weeks but not longer than three weeks.In 2018, we saw more than 3.8 billion email users worldwide. However, if you wait too long before following up on the job profile, you may just miss your opportunity. If you contact the hiring manager too soon, you might find it difficult to create a strong professional relationship with the company. This could be for the role you are looking out for and will need some time to sort through the list of job descriptions and job roles. Depending on the type of job application, the hiring manager may review dozens of candidates. Once you have sent in your job application, it is best to give the employer at least two weeks before sending a follow-up email. It will initiate a closer look into your application. If you make sure to follow the correct procedure for any task, reaching out with a follow-up email can be a great way to check on your application status. If you have sent in a job application with your resume and you haven’t heard back from the employer, it may be time to send a follow-up email. ![]()
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